globalchange  > 气候变化与战略
DOI: 10.1016/j.enpol.2021.112167
论文题名:
Predicting determinants of consumers' purchase motivation for electric vehicles: An application of Maslow's hierarchy of needs model
作者: Cui L.; Wang Y.; Chen W.; Wen W.; Han M.S.
刊名: Energy Policy
ISSN: 03014215
出版年: 2021
卷: 151
语种: 英语
中文关键词: China ; Electric vehicles ; Maslow's hierarchy of needs model ; Multiple regression analysis ; Purchase motivation
英文关键词: Automobile manufacture ; Decision making ; Electric vehicles ; Motivation ; Sales ; Electric Vehicles (EVs) ; Environmental concerns ; Environmental issues ; Maslow's Hierarchy ; Multiple regression analysis ; Purchase decision ; Recent researches ; Social influence ; Consumer behavior ; consumption behavior ; electric vehicle ; environmental issue ; model ; prediction ; regression analysis ; technology adoption ; China
英文摘要: Adopting electric vehicles (EVs) is regarded as one of the leading solutions to environmental issues. However, recent research on the promotion of EVs adoption focuses on perceptions and attitudes towards EVs and neglects the importance of different human needs in consumers' purchase decision-making processes. Maslow's Hierarchy of Needs model provides a basic concept stating different human needs which play essential roles in shaping consumers purchase behaviors towards a particular product or service. Based on Maslow's Hierarchy of Needs model, this study predicts the determinants of consumers' purchase motivation for EVs. Data were collected from 550 Chinese residents and analyzed using multiple regression analysis. Result shows that environmental concern is the most significant predictor of EVs purchase motivation, followed by price consciousness, openness to experience, social influence, and self-esteem. From a practical point of view, we make useful recommendations for local policymakers to formulate and implement policies regarding promoting EVs adoption among society. We also provide global EVs marketers and manufacturers with a deeper understanding of Chinese consumers' motivation to purchase EVs. © 2021 Elsevier Ltd
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资源类型: 期刊论文
标识符: http://119.78.100.158/handle/2HF3EXSE/167741
Appears in Collections:气候变化与战略

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作者单位: Center for Energy and Environmental Policy Research (CEEP), Beijing Institute of Technology, Beijing, 100181, China; School of Management and Economics, Beijing Institute of Technology, Beijing, 100181, China; College of Business Administration, Capital University of Economics and Business, Beijing, 100070, China

Recommended Citation:
Cui L.,Wang Y.,Chen W.,et al. Predicting determinants of consumers' purchase motivation for electric vehicles: An application of Maslow's hierarchy of needs model[J]. Energy Policy,2021-01-01,151
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