DOI: 10.1016/j.marpolbul.2016.03.040
Scopus记录号: 2-s2.0-84979463118
论文题名: The role of social marketing, marine turtles and sustainable tourism in reducing plastic pollution
作者: Eagle L. ; Hamann M. ; Low D.R.
刊名: Marine Pollution Bulletin
ISSN: 0025-326X
EISSN: 1879-3363
出版年: 2016
卷: 107, 期: 1 起始页码: 324
结束页码: 332
语种: 英语
英文关键词: Behaviour change
; Environment
; Marine turtle
; Plastic pollution
; Sustainable tourism
; Wildlife
Scopus关键词: Animals
; Behavioral research
; Commerce
; Marine pollution
; Marketing
; Pollution
; Behaviour changes
; Environment
; Marine turtle
; Plastic pollutions
; Sustainable tourism
; Wildlife
; Sustainable development
; behavioral response
; ecotourism
; marine pollution
; marketing
; plastic waste
; turtle
; wildlife management
; behavior change
; human
; social marketing
; theoretical model
; tourism
; turtle
; wildlife
; animal
; environmental protection
; pollution
; travel
; wild animal
; Cheloniidae
; plastic
; Animals
; Animals, Wild
; Conservation of Natural Resources
; Environmental Pollution
; Humans
; Plastics
; Social Marketing
; Travel
; Turtles
Scopus学科分类: Agricultural and Biological Sciences: Aquatic Science
; Earth and Planetary Sciences: Oceanography
; Environmental Science: Pollution
英文摘要: Environmental plastic pollution constitutes a significant hazard to marine turtles, human health and well-being. We describe a transdisciplinary approach to draw together findings from diverse disciplines in order to highlight key environmental pollution problems and their consequences, together with social marketing-based strategies to address the problems. The example of plastic pollution and impacts to marine turtles illustrates the severity of the problem. Wildlife tourism and sustainable tourism activity have not focussed on specific behaviours to change and have had minimal impact on subsequent human behaviour regarding environmental issues, indicating the need for new strategies. Social marketing principles offer promise, but there is a need to investigate the utility of various theoretical foundations to aid the design and implementation of interventions. We offer insight towards using sophisticated multi-method research to develop insights into behaviours and segmentation-based strategies, that can aid the identification of barriers to, and enablers of, sustained behaviour change. © 2016 Elsevier Ltd. Citation statistics:
资源类型: 期刊论文
标识符: http://119.78.100.158/handle/2HF3EXSE/87057
Appears in Collections: 过去全球变化的重建 全球变化的国际研究计划
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作者单位: College of Business, Law and Governance, James Cook University, Townsville, QLD, Australia; College of Marine and Environmental Sciences, James Cook University, Townsville, QLD, Australia
Recommended Citation:
Eagle L.,Hamann M.,Low D.R.. The role of social marketing, marine turtles and sustainable tourism in reducing plastic pollution[J]. Marine Pollution Bulletin,2016-01-01,107(1)